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Green stories

We're looking for your videos on embedding greener and more sustainable healthcare improvements in clincial settings. Here are the steps for submitting your story to us. 

Help us spread the word

If you are happy for us to tag you in our social media posts relating to your video, please send us your handle!

Practical set up

  • Film in landscape: this is more aesthetically pleasing, and makes better viewing on widescreen and TV.
  • Be aware of the background: avoid back-lit areas, as this causes smartphones to produce footage with a light halo. Be aware of your surroundings, avoid sensitive information and potentially awkward background passers-by. However, do embrace raw footage and try not to stage shots too much.
  • Choose a room away from noise and activity in the house (or ask family members to be quiet during recording!)
  • Lock your focus in place by tapping and holding on the screen where you want the focus to be.
  • Avoid using camera zoom: move closer to your subject for better quality.
  • Test the sound levels and video quality on your smartphone before you begin.
  • Turn your flash off: this will stop red eye and changes to skin colour. If you are recording at night, try to find another light source, eg street lighting.
  • We want to create short, bitesize stories of sustainability in practice across the country.
  • Ensure your video is under 90 seconds long.
  • Try to prop up your phone so it clearly captures your face in the middle of the frame.

Tone

  • Try to prop up your phone so it clearly captures your face in the middle of the frame.
  • Aim to be friendly and Informative, but also professional.

Telling your sustainability story

  • Begin by introducing yourself with your name, role, and workplace. Your audience want to know who you are and may want to connect with you!
  • Give a brief overview, highlighting the healthcare service, its initial challenges, the overarching goals of the project.
  • Articulate the key strategies employed in the project and any partnerships that contributed to its success.
  • Include real-world impacts and measurable outcomes, such as reduced carbon footprint, cost savings or improved patient experience.
  • Conclude by outlining the potential scalability of the initiative, offering insights into how other services can adapt and replicate the model for a broader positive impact.

To send us your green story:

Green stories: A guide to creating your video